Research Journal Articles

Avant Garde Solutions regularly disseminates research findings through research journal articles for policy makers and academicians on marketing and social problems.

• Ramesh Shrestha, Rajan Kadel & Bhupesh Kumar Mishra (2023) A two-phase confirmatory factor analysis and structural equation modelling for customer-based brand equity framework in the smartphone industry.  https://doi.org/10.1016/j.dajour.2023.100306
• Shivaraj Thapa, Lanhui Wang, Anil Koirala, Subina Shrestha, Suman Bhattarai & Wai Nyein Aye (2020) Valuation of Ecosystem Services from an Important Wetland of Nepal: A Study from Begnas Watershed System. https://doi.org/10.1007/s13157-020-01303-7
• Gnawali, K.R. (2020) A Qualitative Exploration of Barriers to School Education among Adolescent Girls in Nepal. Vol 6, Issue 3 – 2019, Pg. No. 1-9. https://orcid.org/0000-0003-0571-3272
• Sujan Raja Shrestha, Keshava Raj Gnawali (2019) Effect of Sensory Branding on Purchase Intention of Consumers. Journal of Advanced Research in Operational and Marketing Management, Vol 2, Issue 2 -2019, Pg. No. 9-15. https://orcid.org/0000-0003-0571-3272
• Gnawali, K.R. (2019) Perceived Risk Factors on the Purchase of Second Hand Motorbikes. Journal of Advanced Research in Operational and Marketing Management, Vol 2, Issue 1 – 2019, Pg. No. 1-7. https://orcid.org/0000-0003-0571-3272